How Data and Identity Verification Are Reshaping the Creator Economy
The creator economy handles over $25 billion in annual transactions. Most of that money moves through platforms with millions of anonymous users, unverified accounts, and zero standardized identity checks. That’s a problem — and it’s getting worse. Chargebacks alone cost creators and platforms an estimated $700 million per year. Impersonation accounts on OnlyFans grew 300% […]
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